Slogans
Posted on August 3, 2012
I just thought of this. Most of the radio stations of all sizes have their slogan. Noticed I put that in singular tense. Most stations have a slogan.
I just thought of this. Most of the radio stations of all sizes have their slogan. Noticed I put that in singular tense. Most stations have a slogan.
That’s the main theme of what I just thought. We do we have one, static, unchanging, permanent, same everyday slogan, when in fact radio is an organic medium that can change second by second? Are we trying to stand still? Are we pretending to be a statue?
I think we should have new slogans all the time, anytime we think of a new one or a better one.
My new slogan of the day is “The Passing Scene”
By tomorrow I’ll forget, and I’ll get sick of updating the website every few minutes, but for now, “Worldround Radio” is “The Passing Scene.”
I’ve heard your slogan before. And the time before that. Save it.
