Total posts : 45366
This is where things will end up. You’ll get your 2000uv/m at 3 meters, but you’ll be required to kiss the NAB’s royal ass and pay big fees like the full powered stations. The trouble with that, plus covering your music licensing fees is you’ll never be able to recoup your costs and go bankrupt. Full powered stations have tons of ad dollars coming in. Those ad dollars are something you’re not going to get because your 10 listeners are not going to get you those big ad dollars those licensed stations are getting.
Think about asking your Buick dealer to pay you $500.00 per add to reach only 10 people. Would YOU pay me $500.00 if you knew I could only reach 10 possible people when the other stations reach a minimum of 200+ listeners?
We’ll get what we want, but they will be laughing at us behind our backs as we go bully up before we even get on the air.