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Now if I am only reading news, having talk shows, or announcing sporting events and not using any music… Why would I pay them anything?
I think that if you weren’t using materials managed by the RIAA/ASCAP/BMI then you wouldn’t, in part because you would have no reason to use soundexchange.com
It seems to me that people who use soundexchange.com do so to comply with RIAA/ASCAP/BMI requirements to pay for the use of materials the RIAA/ASCAP/BMI manage. If you are not using those materials there would seem to be no need to pay.
If you’re ‘playing all the hits’ you would pay the higher rate, in part because you are using entire works and in part because it is the bulk of your programing inventory.
I believe the news/talk/sports tier assumes you are using RIAA/ASCAP/BMI materials in the same way mainstream news/talk/sports broadcasters would – bumpers, intro/outro, doughnuts, transitions, backgrounds and things like that.
If I recall, there is a discounted license level for that kind of use, its name escapes me right now, and I have heard that it includes limits on use of things like no more than 80 seconds of any work can be used and stuff like that.
I think that if you were to write your own news and get your own music and sound effects then you would not have any reason to use soundexchange.com
It seem to me that you could use any free or low volume bandwidth host or buy streaming bandwidth bundled with a web site host service or even use a full blown streaming server like fatcow or sprycast or qc1.
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