Total posts : 45366
I needed to return and re-read Gerald Gaule’s description of his amazing radio dynasty, consisting of every outlet he could arrange, and probably more to come.
And I bring with me a most interesting story of a local event that is happening now; yet another doorway opening for the aspiring broadcaster. Let me build my story in pieces, one chunk at a time.
Start with translators, those low powered FM transmitters that the FCC authorizes for re-broadcasting an AM or FM station’s main channel into areas not well covered by the main transmitter.
Technically, translators cannot be fed by original programming; they are not allowed to be LPFM stations. Unless you know a new trick.
Enter HD-Radio, the iBiquity or iBah digital side bands, available to each full power station. Now let me tell you a story that is unfolding right now in my market:
A local full power FM is leasing its iBah HD-channel to a not-for-profit fine arts classical music group which is using the HD as a “main channel”. The full power owner also holds license to a 250Watt translator and as part of the agreement with the fine-arts group is allowing it to be used to re-broadcast the HD signal, which gives the classical station an analog presence. There you are.
Shop around, find a station that will lease their HD channel for your programming, then arrange for an analog translator.
A new door opens.