Total posts : 45366
Not knowing what “people” are doing it is difficult to project much beyond my experience and that of those near me. We dumped cable TV some time ago. It was not only the huge yearly price hikes that prompted this but also only my wife watched it and only a few channels. All the programming she wants is available over the air.
For movies we had DirectTV which worked well but the cost was too high for just the movie channels plus they added network logos plastered on the screen which was the deal breaker.
We now use subscription streaming video service. Three immediate family units have also dropped cable TV and are streaming video programming.
As for digital OTA, there is a simple to build stacked dipole with a reflector antenna which solved our dropout problems. A web search will reveal the plans.
As with radio a major problem with TV seems to be the programming. Actually, life is good without that annoyance.